2021 Guide to Reverb Black Friday, Holiday Deals, and Gift Ideas

While it's possible to find Black Friday guitar deals at big-box retailers, your choices will still be limited. The selection of keyboards, synths, microphones, acoustic guitars, and other audio equipment may be 10% to 50% off or more for Black Friday and Cyber Monday, but it's still the same inventory that's been on the shelves all year.

Reverb Black Friday sales are different. With Reverb's market of independent sellers, makers, and mom-and-pop operations, you can find gifts for yourself and for others you simply can't find on any other music gear site. Independent dealers on Reverb can and will set their own sale prices—slashing prices on their unique inventory of vintage amplifiers, synths, guitars, boutique pedals, and recording gear.

In November, our site-wide sales for Black Friday and Cyber Monday will put hundreds of thousands of deals on the table. (Check our Deals & Steals page to keep track of Early Black Friday deals as they begin and get a head start on your gift-buying this year.)

But you don't have to wait. This holiday season on Reverb, there are more opportunities than ever to find unique instruments that you or your loved ones will be sure to enjoy. And we have many upcoming promotions to show them off.

It begins in October with Get It on Reverb week and will continue through the end of the year. Check back to this page throughout the season to learn about the latest special deals.

Black Friday Week, 11/22–11/29

You don't have to wait until Black Friday itself to get Black Friday Deals. Find 15% off and more as Reverb sellers slash prices all throughout Black Friday Week. That said, you may want to check back often, as manufacturers drop prices at different times, and we are still expecting deep discounts on Friday.

Reverb Holiday Gift Guide

Want to find the standout gear of the year—along with sure-to-please bestsellers? Check out our 2021 Holiday Gift Guide for Musicians.

Pre-Black Friday Deals, 11/15–11/22

Reverb's Pre-Black Friday Deals has started. Hundreds of thousands of listings are currently in the sale. Don't miss out on the gear you want—start your holiday shopping early.

Watch List to Wish List

Have loved ones in your life that don't know a kick from a snare? Learn how you can share your Reverb Watch List so that you can tell your friends and family exactly what gear you want this year.

New Release Week, 10/25–11/1

Starting Monday 10/25 and continuing for a full week, don't miss out on New Release Week. Here, our gear experts have compiled all of the most-exciting releases of the year.

What ultra-portable interface got a bold new update? What legendary compressor is now in the form of a mini pedal? What wild Norwegian fuzz deserves space on your pedalboard? Head over to New Release Week to see these and more.

Get It on Reverb, 10/18–10/24

Ludwig, Fuzzrocious, Gibson, Orangewood Guitars, Hologram Electronics, Meris, Michigan Synth Works—did you know that all of these brands and more have direct shops on Reverb?

Through their official Reverb shops, you can get the gear you want directly from the maker. Often, these companies offer exclusive colorways, limited-edition models, and other brand-new inventory unique to Reverb.

We're celebrating this breadth of Reverb exclusives and maker-direct deals in our Get It on Reverb promotion. Browse all of the latest and greatest unique inventory now.

What's Next?

We can't reveal too much—but week after week from now through Black Friday, we'll be highlighting brand-new releases, sure-to-please gifts, and a whole lot more. There are some very exciting new product announcements yet to come. Trust us, you'll want to check back often.

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