We're musicians and builders trying to make buying and selling music gear simple & easy. We call Chicago home.
Meet the Team
We've spent time building and growing companies that deliver innovative software. Now we're melding that with our passion – music gear. Our founder, David, was tired of the online marketplaces that don't cater to musicians, so he set out to build a new platform that focused on people who love gear. The rest of us have bought into the same vision.
David Kalt FOUNDER / CEO
David's background is a blend between entrepreneurship, building technology firms, and a passion for music and gear. Prior to Chicago Music Exchange and Reverb, David was CEO and Co-Founder of online broker optionsXpress, which he took public back in 2005. Like most good businesses, David started Reverb based on his frustrations buying and selling guitars online. Next challenge? Make buying and selling used gear a fun, easy and painless experience.
Dream Gear: 64 Strat, 62 p-Bass, Collings OM, DrZ MAZ.
Favorite Albums: Communique by Dire Straits, Wildflowers by Tom Petty, Kind Of Blue by Miles Davis
Yan Pritzker CTO
Tinkering with both computers and guitars from an early age, Yan grew up in Chicago with a brief stint in San Francisco. He's got a passion for startups, Reverb being his sixth over the last 13 years. Yan is excited to have the opportunity to meld his technology and product development experience with his love for music.
Favorite Albums: Lateralus by Tool, The Shepherd's Dog by Iron & Wine, Kind of Blue by Miles Davis
Dan Orkin PRICE GUIDE EDITOR
Dan's been with Reverb for awhile now, wearing lots of hats and heading up the content on the site. As a mutli-instrumental gearhound and unabashed history geek, compiling stories and history on the world of gear is about as good as it gets. Since starting at Reverb, the number of instruments now in Dan's apartment has reached a point described his friends and family as both "obscene" and "totally irresponsible."
Dream Gear: 1966 Guild S-200 Thunderbird
Favorite Albums: The Meadowlands by The Wrens, Rain Dogs by Tom Waits
Dan Melnick DIRECTOR OF ENGINEERING
A lifelong guitarist and computer enthusiast, Dan got his start with a electric Samick knockoff and a Commodore 64 in both his fields respectively. Since then he's worked as a software consultant and software developer for a number of companies, and played guitar on stages from Chicago to Atlanta to Maine. Working at Reverb marries his passions for great gear and building top-notch software.
Dream Gear: 1953 Blackguard Telecaster
Favorite Albums: On The Beach by Neil Young, Pet Sounds by The Beach Boys, Mingus Ah Um by Charles Mingus
Nicholas Evans DIRECTOR OF USER EXPERIENCE
As designer/developer hybrid with user research roots, Nicholas crafts intuitive interfaces and products that are meaningful to customers. He's previously worked as an innovation consultant and helped startups design and launch new products. Nicholas collects vinyl records and occasionally pretends to be a DJ on his iPad.
Dream gear: Traktor Kontrol S4, 1985 Goldmund Studio Turntable
Favorite Albums: Boys and Girls in America by The Hold Steady, Takk... by Sigur Ros, Night Ripper by Girl Talk
Nate Bauman MARKETING & BUSINESS DEVELOPMENT
Coming to us from the home of Gibson, is Kalamazoo's Nate Bauman. With a colorful background in marketing & public relations, Nate handles Business Development and is constantly looking to meet folks just like you! When he's not at the Reverb loft with his fellow Reverberators, he's hammering the drums for sci-fi yacht metal band Royale (www.royaletheband.com).
Dream Gear: 6 piece 1972 Clear Ludwig Vistalite
Favorite Albums: Mellon Collie And The Infinite Sadness by Smashing Pumpkins, Songs For The Deaf by Queens Of The Stone Age, Southern Point by Grizzly Bear.
Alex Le Veque CUSTOMER SERVICE & MARKETING ASSOCIATE
A native of "America's high five" (Michigan), Alex grew up with punk rock aspirations to become the Stooges reunion bass player. He later ventured to Chicago to pursue his audio engineering back up plan. Since his arrival, Alex has been a part of numerous e-commerce music companies, and now calls Reverb his forever home. Alex always goes the extra mile to ensure all Reverb users have a five-star experience, and strives to get your drool-worthy gear the attention it deserves!
Dream Gear: 1969 Ampeg/Dan Armstrong Lucite Bass
Favorite Albums: Raw Power by The Stooges, Altar by Sunn O))) & Boris, and Document #8 by Pg. 99
Chris Hershman CREATIVE DIRECTOR
A fine film director and an absolute gentleman, Chris brings high-defintion motion picture to the instruments you love. Although this "bad boy" dreamer claims he can bench 220 pounds, we know he'd rather be cycling down Lake Michigan or sipping wine beneath a tree with his boom box tuned to NPR. Do yourself a favor and keep an eye out for his work.
Favorite Bass: His early 70s Gibson Ripper
Best Concert: Maserati at Bottom Lounge in Chicago (2009)
Rosie Castrejon OPERATIONS & FINANCE MANAGER
Bringing previous accounting experience in the music industry and a sharp eye for detail, Rosie keeps the books balanced and everything running smoothly. Rosie helps sellers get set up with our Reverb Preferred Sellers program and handles all Preferred Seller Payouts. She also makes the most amazing salsas this side of the Mississippi.
Dream Gear: Clayton P-Bass Gold Sparkle
Favorite Album: Eres by Cafe Tacuba
Jim Tuerk CREATIVE MARKETING MANAGER
A lifelong music devotee since raiding his older brothers' cassettes, Jim Tuerk came to Reverb after managing marketing & operations for a Chicago/NYC record label and building a freelance web design business. He picked up a guitar at an early age and continues to write & record with Chicago rockers Brighton MA. At Reverb, Jim leverages his creativity to promote the gear that helps make recorded music compelling for both the performer and listener.
Dream Gear: 50s Epiphone Acoustic & 50s Fender Tweed Pro
Favorite Albums: Upgrade & Afterlife by Gastr Del Sol, Loveless by My Bloody Valentine, The Complete Tribute To Jack Johnson Sessions by Miles Davis
Joe Levering SOFTWARE ENGINEER
Combining a history of tech curiosity and a passion for live music, Joe originally joined Reverb as their first apprentice developer. With a background in financial services and IT management, Joe’s found a sweet spot in pivoting to software craftsmanship. When he’s not tinkering with new technologies, Joe can be found listening to a variety of genres from hip-hop to chillwave to black metal to emo.
Dream Gear: Sennheiser HD 650s
Favorite Albums: We Have the Facts and We’re Voting Yes by Death Cab for Cutie, Blue Screen Lift by Pinback, Pet Grief by The Radio Dept.
Joshua Emmons LEAD MOBILE ENGINEER
Josh has had the good fortune to be writing for iOS nee Cocoa nee NeXTSTEP for over 15 years. In that time, he's forged his passion for startups in New York, tempered it in San Francisco, and finally grounded it in the midwest ethic of his beloved City of Broad Shoulders. He's never been clever enough to play an instrument, and so makes computers play instruments for him. This has led to a life-long addiction to MIDI controllers, sound modules, and kit that goes "bloop".
Favorite Albums: Pinkerton by Weezer, High, Low, and In Between by Townes Van Zandt, and Macross Plus by 菅野よう子
Matt Jordan CUSTOMER SERVICE & MARKETING
Hailing from Crystal Lake, IL, Matt migrated to Chicago in 2007 in search of a fulfilling education and a better punk scene. After graduating college in 2011, Matt quickly learned the digital advertising ropes while working with other Chicago startups, but has finally settled in at Reverb, utilizing his passion for gear and communication skills to directly benefit each Reverb user’s experience. Matt also engineers loads of records in Chicago.
Dream Gear: Dumble Overdrive Special
Favorite Albums: Led Zeppelin IV by Led Zeppelin, Surfer Rosa by The Pixies, Jane Doe by Converge
Kyle Crum SENIOR DEVELOPER
While other teenagers were busy learning the popular rock songs, Kyle was learning all of the jazz standards. He took that jazz lead to playing bass in orchestras, blue grass bands, and even as a summer performer at an amusement park (hey, it paid really well). After stints writing software for large companies and as a freelancer, he's glad to finally take a gig that merges his lifelong passions for music and technology. And just in case of an emergency, he can order food in Spanish, Thai, and Burmese.
Dream Gear: 1962 Fender Jazz Bass
Favorite Albums: Bright Size Life by Pat Metheny, Limon y Sal by Julieta Venegas, Appetite for Destruction by Guns N' Roses
Peter Schu CONTENT CREATOR
Finally coming to terms with a lifelong obsession with music and the tools for making it, Peter left a seven-year career in education to help make Reverb the most comprehensive and accessible information source on new and used gear. After studying classical guitar in high school, he has played in everything from bar bands rocking covers to small trios playing jazz standards in a cabaret. When Peter isn't playing guitar or out training for a marathon, you can be sure he's quenching his thirst for learning about awesome and unusual gear.
Dream Gear: Koentopp Amati archtop
Favorite Albums: OK Computer by Radiohead, A Go Go by John Scofield, Black On Both Sides by Mos Def
Joe Kurleto Software Engineer
A recent Chicago transplant, Joe has crossed the pond (Lake Michigan) to be a part of the city’s dense culture and growing startup scene. Having a history of musical curiosity, he explored brief stints with the piano, clarinet and cello before finding his love for the guitar. Joe got his first taste of blending music and technology in college, designing an optical reader for sheet music that successfully played the Tetris theme and UofM fight song.
Favorite Axe: A Larrivee rosewood dreadnought
Favorite Albums: Rumours by Fleetwood Mac, One of These Nights by the Eagles, Discovery by Daft Punk
Sterling Salzberg Front End Engineer
With strong roots in punk rock and a keen eye for design, Sterling brings to Reverb a creative spirit that knows the rules and then tears them apart. He’s previously led front end development efforts for everything from Financial apps to Fantasy Sports and Craft Beer while pushing the boundaries of what's expected with web technologies from your desktop to your smart phone.
Dream Gear: Gibson Les Paul Custom 2013 Ebony
Favorite Albums: Greatest Story Ever Told by The Lawrence Arms, Crimson by Alkaline Trio, Survive by Much the Same
Lana Albright Customer Service & Engagement
Lana is a jane of all trades hailing from Madison Wisconsin. She has been a musician since an early age. From performing in punk rock bands to honor choirs to leading the high school marching band as drum major, she acquired experience in musical genres and instruments across the board. After earning her degree from the University of Wisconsin Oshkosh in Music and Sociology, Lana has been working full time in the music business. From digital sheet music to Getzen trumpets, she’s explored music of all shades.
Dream Gear: Godin Kingpin 5th Ave CW Archtop, Steinway Grand Piano
Favorite Albums: Vows by Kimbra, Frank by Amy Winehouse, Do Wrong Right by The Devil Makes Three