Custom Shop demo units that never went to dealers. Customized Les Pauls, SGs, and ES series guitars you can't buy anywhere else. You'll be able to find all of these guitars and more in the Gibson European Demo Shop.
This week, there's a brand new batch of instruments up for sale, but with more great guitars always on the way, you'll never know exactly what to expect when you visit the shop. Because you're buying direct from Gibson, savings are passed on to you, and Gibson will even drop prices on the guitars they list on Reverb—which they've recently done for dozens of guitars—so keep your eye on this shop.
Don't miss out on the next batch and future price drops: click the link and Follow the Gibson Demo Shop, which will automatically update your personal Reverb Feed with the newest inventory and price drops.
Below, we're highlighting some of the coolest guitars currently for sale in the Gibson Demo Shop. Click the image to learn more about any individual guitar, or browse all of the current inventory.
