Free 2-Day Shipping is becoming more and more common for online purchases. While it does incur some extra costs for sellers, there are plenty of benefits to offering it on your Reverb listings that may outweigh those costs for you. Let's explore what those are.
It Can Help Increase Order Volume
Sellers who attach Free 2-Day Shipping to the majority of their listings see up to 25% growth in order volume against a comparable period of time without.
It Differentiates Your Listings
When it comes to selling brand-new music gear, it’s incredibly difficult to differentiate your business from your competitors. Original photography and bumping your listings are tools that can help, but it can still be difficult with brand-new gear, if you're listing with the same stock photos at the same MAP prices.
Offering Free 2-Day Shipping will set you apart from your competitors and give potential buyers that extra incentive they need to make a purchase—and make it through you.
It Gets You Extra Exposure on Reverb
Reverb curates and markets a Handpicked Collection that only features listings with Free 2-Day Shipping attached, so that buyers looking for the perk have a first place to look.
Reverb's search filters also allow buyers to sort listings by Free 2-Day Shipping and exclude listings that don't have it.
It Increases the Value of Your Bumps
Premium placement for Reverb Bumps is determined by a few variables: the quality of the seller, the lowest price, the Bump amount, and a degree of randomization. When all things are equal, a listing with Free 2-Day Shipping will get Bumped more often than a listing without.
While Free 2-Day Shipping has a lot of benefits, it can also be expensive and may not be a viable tool for every single listing. Before you list with this method, make sure you have the margin to incur the shipping cost. Listing with Free 2-Day Shipping on the right gear will set you apart from the rest.
Free 2-Day Shipping is available to Quick Shippers who agree to Reverb’s Free 2-Day Shipping expectations. If you’d like to get your shop enabled with the Free 2-Day Shipping tool, email [email protected].