Shure Releases the New MV7—An Affordable Hybrid USB/XLR Broadcasting Mic

If you have at least one mic in your locker, there's a good chance that it's a Shure. As one of the leading industry-standard brands in the pro audio market, Shure makes mics for the masses. The brand's SM57 dynamic mic is perhaps the most famous Swiss Army knife in its class, responsible for a staggering percentage of the recorded sounds you've heard—and that's just what you can get for under $100 USD.

Over the years, Shure has released a bevy of higher-end and more specialized mics that have become just as popular as its budget-friendly lines with musicians, streamers, broadcasters, and podcasters. One such offering is the Shure SM7B cardioid dynamic mic, which maintains the solid stability of its SM57 and SM58 siblings while also delivering especially silky and smooth vocals or close-mic'd narration. New, you can snag an SM7B for around $400 USD.

Today, with the release of its brand-new MV7 mic, Shure has not only made that financial barrier to entry even less but has also removed some of the extra gear requirements that come along with a mic like the SM7B—a recording interface, for one. The new Shure MV7 is a hybrid USB/XLR dynamic microphone, designed as an affordable alternative to the SM7B. It offers a complete plug-and-play experience at $249 USD and is the first and only dynamic USB microphone made by Shure.

Many of the other USB mics in this class are condensers, which are highly sensitive and can sound excellent and concentrated if you're in an environment with less background noise. In noisier places, a condenser is going to pick up various sounds you wish it hadn't, which is what makes this more flexible dynamic USB alternative from Shure so exciting.

Although Shure doesn't promise that the MV7 is an identical sonic twin to its more expensive SM7B sibling, the brand does promise that podcasters, broadcasters, streamers, and the like will find a frequency response and tonal quality in-line with other broadcast-style mics. Shure has also included built-in EQ and compression settings in the MV7, as well as tone presets that users can control via the MOTIV app. For example, the "bright" setting offers a sound similar to what you'd hear on NPR, while the "dark" tone setting is better if you want to sound more like something from the BBC.

If you already have a Shure SM7B, or a likewise stalwart broadcasting mic of choice, the MV7 isn't marketed for you. But if you're looking to upgrade from a USB condenser like the Blue Yeti to something just as convenient that won't break the bank, the MV7 is certainly worth a look.

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